As of this writing, Google’s most recent Q&A-style webmaster-oriented YouTube video is titled, English Google SEO office-hours from August 27, 2021. These sessions usually feature John Mueller, who’s a Google Search advocate who fields the questions.
Of the numerous questions that were submitted (or asked by life attendees), one was this (3:58 mark):
“We’re developing very long content (comprehensive kind of copy) to address a particular search and we were thinking of adding anchor links at the top, kind of like a navigation menu, further down….Do you think that this will have any impact on how we search up…how we show up for quick answers or our ability to rank for those?”
Before I get into John’s response, let’s quickly look at quick answers or rich snippets.
What Are Rich Snippets?
You’ve probably done a search and seen that one of the search results featured a ‘snippet’ of (hopefully) relevant text from a search result. The featured snippet was near the top of the search results page, and prominently displayed, usually with some bolding.
John’s response was:
“I don’t think that would affect anything. I mean, it probably makes it easier for users to get to that content, which is kind of a good thing, but I don’t think it would negatively affect anything from an SEO point of view.”
So, there you have it. Adding anchor links, which are ‘jump links’ that take you further down the same page. Usually, such links are used in a table of contents at the top of an extensively long page.
Before you can receive free updates, link building strategies or SEO tips you need to confirm your email right now.
(It’s easy)
Just go to your inbox, open the confirmation email from the SIA, and click the link.
And that’s it!
PS: If you don’t see a confirmation email, please check your spam/junk or promotions folders. Sometimes the confirmation message ends up there by mistake.
Obtenez nos 7 études S.I.A. les plus controversées qui feront trembler la tête même les SEO les plus avancés d’incrédulité.
De plus, nous vous alerterons lorsque nous publierons de nouveaux tests au public.
Obtenga nuestros 7 estudios S.I.A. más controvertidos que harán que incluso el SEO más avanzado sacuda la cabeza con incredulidad.
Además, le avisaremos cuando publiquemos nuevas pruebas al público.
Get Our Most 7 Controversial S.I.A. Studies That Will Make Even the Most Advanced SEO Shake Their Head in Disbelief.
Plus we will alert you when we publish new tests to the public.
