The interactive reports that you can create inside of Google Data Studio can help you to portray an image of cutting-edge professionalism.
Also, when you create an interactive report for someone, you allow that person to manipulate the data and see the outcome of a hypothetical what-if.
But before I go much further, if you’re not sure what Google Data Studio is, I think of it in terms of blended data sources.
I say that because you can combine the data of various Google platforms, such as Analytics and Search Console, to get a more holistic view of things.
(That said, you don’t need Data Studio to combine Google data sources.)
I wrote an article on the idea of blended data, which you can read here: Google Data Studio: Google Tweets New Article on Blended Data Sources.
You might also find this article helpful: Google Data Studio Tutorial: How to Create Reports in Data Studio.
Anyway, onto our actual subject:
Did you know that you can create beautiful, interactive reports in Google Data Studio?
And, you don’t have to start from scratch. The tweet above links to a gallery where you can find templates.
Also, this video serves as a good tutorial:
With the resources listed here, you should have plenty to help you to create interactive reports using Google’s Data Studio.
Source: Google Analytics Twitter channel