I’m not sure about you, but sometimes, as an entrepreneur, things can seem lonely. And not just lonely in your endeavors, but also, lonely in the sense that you wonder about the future growth of your business. You might not know who you can turn to for ideas and inspiration.
Sometimes, you need a bigger picture–not just of your life, but a bigger picture of what’s possible.
Not too long ago, Google Small Business tweeted about a source of such vision, ideas, and inspiration.
On September 14th and 15th, 2021, the fourth annual Make it Big virtual event will take place. It’ll feature content from recognized experts, such as Mark Cuban, Ann Handley, and Neil Patel.
The keynote, titled Harnessing the Power of AI to Sell More, will be presented by Mary Ellen Coe and Bill Ready.
The Theme of This Year’s Event: AI
While Google isn’t the only sponsor, since they’re offering the tech, we’ll focus on them. This Google-sponsored event will focus on how Google’s AI-powered solutions can help give your digital marketing the bleeding edge.
Participants will get access to exclusive, almost futuristic content. Some of the latest ecommerce trends will be explored, and with these emerging trends, you can scale your business and build your brand.
Time to Prepare for the Holidays!
I hope you’ve begun to prepare for the upcoming holiday shopping season. There are a number of things you can do, but since you’re here, I’m sure you’re looking for digital approaches to doing so.
Well, the Make it Big conference will mention some Google products you can use to do this. I’m sure one such solution will be Display & Video 360, which I’ve written about here, here, and here.
I’m pretty certain that Google Analytics will be displayed, and you can find articles on Google Analytics here. Considering AI, I’m reminded of Google Analytics’ predictive audiences, which uses machine learning to try to predict future behaviour.
It’s a neat concept, and that’s part of the promise of AI digital marketing.
In summary, if you’re looking for inspiration, and you want to know where the future of marketing is going to be, this can be your chance to really get inspired and confidently take your business to the future.
Source: Google Small Business Twitter channel
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