Using Google Data Studio Dashboard in Google Analytics

When you combine data sources, such as Google Data Studio’s Dashboard in Google Analytics, you get a bigger picture.
SIA Team
December 10, 2021

When you use data from Data Studio in your Google Analytics Dashboard, you’re combining data from different sources, which is something some know as blended data. 

In July, I wrote an article on this topic, titled, Google Data Studio: Google Tweets New Article on Blended Data Sources.

That said, I want to clear up something: blended data, as I talk about in the article above, talks about data pertaining to end-users, or visitors.

On the other hand, today’s topic isn’t necessarily about data as it applies to your site’s visitors, but rather, about the people who read your reports. 

For example, let’s say you have dozens of stockholders who want to view your site’s traffic reports. 

While it’s not necessary to discover which parts of your report are most important to your shareholders, know this could be beneficial. 

If you’d like to know how to set this up,  the process discussed in Huang’s article may be of interest to you, because 

To that end, the Google Analytics Twitter channel recently had his tweet: 

That tweet links to a Click Insight article by Jinzi Huang, titled, Gain Insights on Data Studio Dashboards in Google Analytics

But first, why would you want to combine 

Huang’s article has 3 main components:

  1. Configuring GA Tracking in your Data Studio Report
  1. Finding Universal Analytics Measurement ID
  1. Finding Your Google Analytics 4 (GA4) Measurement ID

Source: Google Analytics Twitter channel