Finding Local Businesses Is Now Simpler With Instagram

Instagram's searchable location maps make it simpler to find small businesses in users' neighborhoods.
SIA Team
July 21, 2022

Instagram’s searchable location maps make it simpler to find small businesses in users’ neighborhoods.

Instagram’s location maps may now be searched, making it simpler to find locations and companies close to the users. With this Instagram maps update, they can search for well-liked places nearby and sort companies by category.

Simply search for a city’s name and move the map around to find companies on the Instagram map. Users can save a place they’re interested in or follow the Instagram account to keep it in their head when they locate it.

Instagram’s map functionality used to be restricted to finding posts that have local places as tags but now users can find the official Instagram accounts of tourist attractions all across the map. This change encourages companies to create and maintain an active Instagram presence.

In contrast to Google Maps, locations are not pre-populated or added by users. The only way for the company to be found on the Instagram map is to establish a business account that is complete with their contact details.