Yesterday, while searching for newsworthy content, I came across a tweet that mentioned a Google platform I hadn’t heard of before:
The tweet linked to a blog post that introduces people to Google for Creators, titled, Google for Creators: Helping Creators Learn and Grow.
Here’s a link to what appears to be the homepage of the English US version of the blog dedicated to Google for Creators: https://creators.google/en-us/
That page has a 49-second overview video:
To me, Google for Creators is reminiscent of YouTube Creators, because both, as their names imply, are oriented toward content creators.
From glancing through the relatively new Google for Creators YouTube channel, I see that there’s an array of creator-oriented how-to videos.
(Of course, YouTube Creators is primarily for those who want to create video-based content whereas Google for Creators seems to be for those who want to create text-based content. That said, there may be some overlap in the subject matter the 2 channels cover.)
It seems that not all the videos were specifically created by Google for Creators, but rather, that there’s a mixture of original videos and videos originally featured on other YouTube channels.
Want to Create an Outstanding Brand, Community, and Content?
I predict that Google for Creators will become a hub for those who want to create content that goes beyond plain SEO (though SEO is still important) and excites those for whom that content is created for.
Source: Google Analytics Twitter channel
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