Similarweb announced the acquisition of Rank Ranger, an SEO and rank tracking firm, on May 16.
As a result, the Tel Aviv-based digital intelligence firm can now offer term rank tracking alongside its keyword research and analysis capabilities.
The combined force of these organizations, with cross-search engine capabilities, aims to provide search experts with improved insights into traffic-driving phrases.
Users of Similarweb will now be able to monitor, measure, and report on keyword rankings over time as a result of this transaction, the terms of which were not disclosed.
Search experts should be able to quickly find methods to increase traffic and earn better returns on their search spending due to the combined functionality of this merger.
Rank Ranger, a Similarweb company, will continue to operate as such.
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