Shopify has released its Summer ’22 Edition, which includes over 100 new features such as NFTs, Twitter shopping, and iPhone tap-to-pay.
“We work hard to solve the complex challenges merchants face today while imagining entirely new ways for them to grow their businesses. With Shopify Editions, we’re sharing our big bets and latest innovations in commerce so that those ambitious enough to try their hand at entrepreneurship can start and scale faster than ever before.” Tobi Lütke, Shopify’s founder and CEO said in a press release statement.
The eCommerce site Connect-to-Consumer (C2C) aims to help sellers find customers and scale their businesses with the latest version of its semi-annual showcase of new products.
C2C is Shopify’s first venture into the business-to-business marketplace, as well as direct-to-consumer functionality. Merchants and wholesalers are linked together by the ‘B2B’ feature.
It is said that B2B is intended to provide a streamlined experience for Shopify Plus merchants who wish to sell to other businesses on the same platform that they sell to consumers. It will integrate critical data into the solution automatically through integrations with partners such as NetSuite, Brightpearl, and Acumatica.
Also, C2C exemplifies the breadth and depth of the e-commerce behemoth’s initiatives. Among the key new features are; Tokengated commerce, Twitter sales channel, Tap-to-pay on iPhone:
Local inventory sync, Shopify Functions, and Dovetail.
Similarly, Shopify sellers may benefit from optimizing their sites for more clicks.
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