Category: News

By Marie Aquino
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July 18, 2025
The June 2025 Core Update has officially wrapped up, sending waves across the SEO landscape as site owners assess gains, losses, and signs of recovery. While the dust settles, Google isn’t slowing down—this week brings major AI-powered upgrades to Search, including Deep Search, business calling, and real-time performance insights in Search Console. Meanwhile, OpenAI makes […]
By Marie Aquino
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July 11, 2025
This week, the spotlight remains on Google’s June 2025 Core Update, as early signs of ranking shifts and recoveries ripple through the SEO landscape. But it’s not just algorithm updates making waves—Google continues to expand and refine its AI-driven search ecosystem. The Circle to Search tool now integrates AI Mode for richer insights and even […]
By Marie Aquino
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July 4, 2025
The spotlight this week is on Google’s June 2025 Core Update, the second major algorithm shift of the year, now actively rolling out across global search results. As SEOs monitor ranking volatility and traffic changes, Google also made headlines with updates that reveal its growing reliance on automation and AI. From the rising share of […]
By Marie Aquino
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June 27, 2025
This week’s roundup highlights Google’s strategic push toward AI-enhanced search experiences and user-centric control. Beginning with insights from Liz Reid, Google’s Head of Search, who shares a bold vision for a conversational, multimodal AI-driven future. From there, Google introduces new customization tools—including personalized feeds and preferred sources—to give users more control over what they see. […]
By Marie Aquino
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June 20, 2025
This week’s news roundup showcases how AI is driving major changes in the way we search and interact with information. Google introduces Search Live and Audio Overviews, making search more conversational and hands-free than ever. Meanwhile, AI Mode traffic is now tracked in Search Console, giving SEOs clearer insight into AI-driven performance. In addition, Google […]
By Marie Aquino
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June 13, 2025
This week’s SEO news roundup features a wide range of updates across search, structured data, and ad account policies. Google is reinforcing the importance of content relevance, warning site owners that off-topic pages could harm their SEO. On the technical front, the company is working to simplify rich results, while also adding support for loyalty […]
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